Soundboard app
0to9
CLIENT - ASSIGNMENT - GOAL
The client was 0to9, a full-service creative marketing agency known for its energetic team and informal work culture. They approached me with a fun, internal project: designing a soundboard app that would allow employees to play frequently used phrases, office jokes, or personal sound bites with the tap of a button.
The app was intended for internal use only, serving as a playful communication tool on the work floor, from meetings to onboarding sessions for new team members.
The main objective was to strengthen team culture in a lighthearted way, celebrate shared humor, and help new employees quickly feel at home by learning the company’s internal lingo and vibe.
CHALLENGES - MY ROLE - PROCESS
The biggest challenge was translating something as context-heavy and humorous as inside jokes into a visual and intuitive user experience. How do you design something that’s immediately understandable for everyone, while keeping it personal and recognizable for the team. The app also had to be easily expandable with new sound clips.
My role was UX/UI designer. I was responsible for both the functional structure and the visual design of the app, working closely with the internal stakeholders.
I started by mapping out the use cases: when and by whom would the app be used? I then interviewed several team members about their favorite quotes and in-office jokes. Based on that input, I created wireframes and interactive prototypes to test the user flow and structure. In the UI phase, I chose a playful and colorful style that matched 0to9’s creative identity, using clear buttons and cheerful animations to bring the concept to life.
RESULTS - IMPACT - REFLECTION
The result was a cheerful, intuitive soundboard app featuring recognizable avatars, categorized sound buttons, and the ability to upload new clips. The launch was a hit! The team embraced it immediately, and it quickly became a fun part of daily office life.
The app not only helped keep the atmosphere light, but also proved effective during onboarding: new hires felt more connected to the team through access to shared office humor.
What I learned from this project is that even playful assignments benefit from a solid UX process. A fun brief doesn’t mean a shallow approach, in fact, humor relies heavily on context, and that makes clarity and usability even more important when designing for real impact.